How to store single quotes (oppose trophy) in SQL Table

How to store single quote in SQL Table <?php $string_codelizar = “Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s”; $output_string = mysqli_real_escape_string($conn,$string_codelizar ); // Here $conn is your database connection $qry_data = “SELECT * FROM `demo_tbl` WHERE `dummycol` …